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    The Minimum Viable Product explained

    An MVP ‘satisfies early customers’This first instance of your product must be good enough to solve the problem for your customers — they should get value out of it from day one. Your MVP must be usable and effective so users engage with it and potentially pay for it.
    Your early customers should be so happy with your product to act as promoters — to recommend it to others and publicly share their satisfaction (if not excitement).
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